The Nigerian music industry has evolved. All generations of Nigerians have had music of their generation. Yesterday’s reigning music is today’s oldies and our contemporary music would surely be old school to our children. At some point, music in Nigeria was seen as a mere pass-time but it has now grown to be a major player in the GDP of the economy. However, the most interesting thing is that, with the growth of music in Nigeria has come wealth. Musicians now earn millions in shows, endorsements, album sales, etc.
We bring to you the top ten earners (per show) in the Nigerian music industry. Have a look…
1. P-Square: Between N10 – N15 million
This very identical twin brothers, Peter and Paul Okoye are at the top of this list. The Usher lookalikes, managed by the elder brother, Jude “Engees” Okoye, are having the time of their lives. Recently rumored to own a private jet, they are the fans delight both in Nigeria and abroad which makes them command an astronomical fee of as much as N10 – N15 million per show in Nigeria (almost $65,000 – $75,000), and as much as $200,000 outside the country. Promoters usually beg them to feature in their shows due to the fact that if P-Square graces any concert, the show is sold out. P-square is signed under the Square Record label.
See also: Top 10 Famous Nigerian Musicians, 2014
2. D’banj: Between N6 – N10 million
Oladapo Daniel Oyebanji popularly known as D’banj is next up in this list. The Koko Master who hails from Shagamu in Ogun State, Nigeria may not be as big as he once was but take it or leave it, D’banj is still a big player in the Nigerian music industry. Having done collabos with American hip-pop stars like Snoop Dogg and Kanye West, he is still high up in demand and still command huge fees. D’banj rakes in about N6 – N10 million ($42,000 – $50,000) per show and recently took agriculture to the studio with his “Cocoa na chocolate” a move which is Africa biggest musical collaboration to promote agriculture in Africa. He is the founder of DB Records.
3. Tuface: N7 million
The proud father of seven, Innocent Ujah Idibia popularly known as Tuface or 2baba officially makes N7 million ($32,000) per show in Nigeria. He is an indigene of Benue State and known to be very compassionate in his fee range. In fact there have been incidents in which he has accepted to perform in shows which some other artists rejected because of the performance fee. He even charges as low as $35,000 for shows outside of Nigeria. He is head of Hypertek Entertainment.