The owners of DStv, Multichoice Nigeria, made a most welcome announcement yesterday when they revealed a reduction in the prices of its bouquets as well as introduction of two new sport channels.
According to the announcement, from Tuesday, February 24th, subscribers on its Compact and Compact plus bouquets will be able to watch the full complement of the the new channels – Super Sport 11 (DStv Channel 231) and Super Sport 12 (DStv Channel 232) (which will be dedicated to showcasing the English Premier League as well as the Spanish La Liga and Euro 2016). These channels will become available to the subscribers in High Definition, at no additional cost.
This was made public on Tuesday in Ikeja, Lagos by John Ugbe, the Managing Director of Multichoice Nigeria, who was represented by the company’s Sales General Manager, Martin Mabutho at a media briefing tagged ‘Hat Trick’, which was held to give the details of the revamped DStv Compact.
MultiChoice’s Managing Director who made the announcement said the company decided to reduce costs in order to make provision for more Nigerians enjoy high quality entertainment at no additional cost considering the economic problem facing the country.
“One of MultiChoice’s key priorities is to put our subscribers’ needs at the heart of everything we do and since these have been tough economic times for everyone, we realized that our subscribers could use some good news. We are excited that we can now deliver the best football action in the world to our Compact subscribers while ensuring that this development doesn’t negatively impact them financially.”
Ugbe also explained that EPL, La Liga and Euro 2016, which will show from SS11 from June with additional six matches on SS12. matches have been made available to Compact subscribers as part of MultiChoice Africa’s ongoing efforts to improve its products offering.
This is to say that all Compact subscribers will now be able to access the biggest games of the season, including the clash between Arsenal and Manchester United billed for 28 February. The match will be broadcast on SS1, he stated.
The company also announced a massive reduction in the prices of its premium decoders, the Zapper and Explora.
“The Explora, dish kit with one month Compact subscription initially sold at N71,000, has been reduced by more than 50 per cent to N30,000. The DStv Zapper decoder, dish kit plus 1 month Compact subscription will now be sold at N12,500 as against the previous price of N18,500. This offer, which is valid while stocks last further reiterates MultiChoice’s commitment to provide Nigerians with quality entertainment they can afford,” Ugbe said.
Mabutho further said that with the introduction of the additional channels, Nigerians will be able to get more for their money’s worth.
“Instead of going to the viewing center to watch these matches, you can now do so in the comfort of your house at no extra cost. This is to show that our customers are at the heart of our business.”
The firm pledged to work in accordance with the order of the Consumer Protection Council (CPC) to compensate and provide toll-free lines to DStv subscribers in a statement released in Abuja on Wednesday by Ugbe. According to him;
“We wish to assure subscribers of our commitment to continue to cooperate fully with the CPC on the order of council. We will endeavour by all means to meet the order and deadlines where possible.
“Unlike free-to-air operators, pay television businesses are dependent on subscriptions. If we lose subscribers, it will negatively impact on our revenue and ultimately the sustainability of our business.
“It is therefore in our best interest to ensure that customer complaints are attended to and all efforts made to resolve queries in the interests of the subscriber,” he said.
On 27 February, Compact subscribers can watch the Madrid derby featuring Real Madrid vs Atletico Madrid and the next day watch Barcelona take on Sevilla.