Lately, the internet and social media has been abuzz with this new phrase “Pokémon Go”.
Well, just so you know, Pokémon Go is the latest video game to hit smartphones worldwide.
It is a free-to-play location-based augmented reality mobile game developed by Niantic and published by The Pokémon Company.
It was released by parent company, Nintendo, in July 2016 for iOS and Android devices.
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The game allows players to capture, battle and train virtual creatures, called Pokémon, who appear on device screens as though in the real world.
It makes use of Global Positioning Systems (GPS) and the camera of compatible devices. The game is free-to-play, although it supports in-app purchases of additional gameplay items.
An optional companion Bluetooth wearable device planned for future release will alert users when Pokémon are nearby.
Pokémon Go The New Gaming Craze
According to reports by Forbes, the game is about to surpass Twitter in daily active users on Android – and it hasn’t even launched globally.
According to Forbes,
“Cops and kids are playing Pokémon Go together in the streets, local businesses are tailoring their marketing around Pokémon Go, and self-professed socially awkward gamers are making new friends by the dozen.
“Walk around any neighborhood in America, and it’s clear that Pokémon Go is enormously popular and having a massive social impact.
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It seems like game lovers have got their next craze with Pokémon Go! However, it’s currently only officially available in the US, New Zealand, Australia and parts of Europe.
The game is currently #1 on the Google Play store, toppling big names as Facebook, Snapchat, and Instagram in downloads.
Goodbye to Angrybirds, Candy Crush Saga and Temple Run. Games that once shook the world and got millions of mobile phone users stuck to their phones for hours and days unending.