Manchester United midfielder Paul Pogba has become the first Premier League player in history to have his very own official Twitter emoji.
Frenchman Paul Pogba revealed his official Twitter emoji on Friday afternoon, which quickly became the top-trending global topic on Twitter.
Fans can unlock the bespoke Pogba emoji in all tweets, simply by using #Pogba. The club’s 9.8 million followers are being encouraged to join the #Pogba chat throughout Sunday’s match against Liverpool, with pitchside digital hoardings showing how to trigger the emoji.
The Manchester United midfielder is looking forward to seeing United fans around the world use the hashtag over the coming weeks. Hear him;
“I am happy and thankful for this opportunity. Let’s have fun and kick some ass at #pogba.”
Manchester United’s group Managing Director, Richard Arnold, said Pogba’s Twitter emoji is another great tool for United’s supporters to connect with the club through a digital environment, particularly as the excitement builds for Sunday’s match against Liverpool.
Arnold described Paul Pogba as an important player, an iconic figure for the club’s supporters around the world, one of the best players in the game and a terrific role model.
Hear him; “Manchester United is the most connected and engaged club in world sport and we continually strive to find new ways to communicate with our global following of 659 million people.
We are the number one Premier League team on social media with a reach of over 130million total social connections across all platforms. Twitter is one of our most popular channels, last year gaining 3.3 million new followers; more than any other Premier League team.”
Liverpool will travel to Old Trafford on Sunday to play what could be a hugely important match in the race for the Premier League title. Manchester United could extend their winning streak to 10 games while the Reds will hope to recover from an EFL Cup semi-final defeat by Southampton.